What Song Yuqi’s L’Oréal appointment can tell us about how brands are choosing their ambassadors Post date April 20, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Estée Lauder appoints Xin Zhilei as global makeup ambassador Post date March 18, 2026 By Alastair Reid Schanche In News Tags Beauty & Cosmetics Marketing & Branding
Why Acqua di Parma’s Wang Anyu pick stands out in China’s crowded ambassador market Post date February 5, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
H&M appoints Neo Hou as brand ambassador Post date January 20, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Omega picks Chinese actor Song Weilong as brand ambassador Post date November 25, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Hoka picks Jing Boran as brand ambassador Post date October 9, 2025 By Alastair Reid Schanche In News Tags Hoka Fashion & Retail Marketing & Branding
Chinese milk brand Yue Fresh names Jay Chou as ambassador Post date August 11, 2025 By Yimin Wang In News Tags Entertainment FMCG Food & Beverage Marketing & Branding
De Beers names actress Bai Lu as brand ambassador Post date July 22, 2025 By Yilan Ruan In News Tags Entertainment Fashion & Retail Society & Culture Marketing & Branding
Olympic champion Pan Zhanle named Bottega Veneta brand ambassador Post date July 18, 2025 By Yilan Ruan In News Tags Fashion & Retail Society & Culture Marketing & Branding Weibo
Olympic champion Sun Yingsha named Maison Margiela fragrance ambassador Post date June 30, 2025 By Yilan Ruan In News Tags Fashion & Retail Society & Culture Marketing & Branding Platforms
